Live Webinar: Deepfakes and AI in Crisis Management

Live Webinar: Deepfakes and AI in Crisis Management

February 25th @ 2pm (Eastern Time)

Registration is Closed

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About the Event

We are excited to launch our first webinar on Deepfakes and AI in Crisis Management at 2 pm Eastern Time (US & Canada) on February 25th.

Why Attend This Webinar?

As AI continues to revolutionize industries, deepfakes have emerged as a sophisticated and growing threat to communication and reputation management. This webinar is essential for PR and crisis management professionals who want to stay ahead of these challenges and ensure their crisis plans are future-ready.

About Your Speaker
Simon Paterson MBE, US Head of Counter Disinformation at Edelman, brings extensive experience in delivering impactful research and strategies for a host of European countries, countering malign messaging in the Middle East, and advising organizations across industries on how to navigate and mitigate disinformation threats. His insights will equip you with actionable strategies to protect your organization in today’s rapidly evolving landscape of digital misinformation.

This 90-minute session includes a 60-minute presentation followed by an interactive 30-minute Q&A, giving you the opportunity to ask all your pressing questions and engage in an in-depth discussion with our expert speaker.

Benefits of Attending:

  • Understand the Threat Landscape: Learn how deepfakes are evolving and the significant challenges they pose to industries, reputations, and communication strategies.
  • Practical Detection Strategies: Discover actionable tools and techniques to identify deepfakes and mitigate their impact effectively.
  • Enhanced Crisis Preparedness: Gain insights into incorporating deepfake scenarios into your crisis management plan, ensuring your organization is equipped to handle modern disinformation challenges.
  • Strengthened Resilience: Learn strategies to counter false narratives, build digital literacy, and foster informational resilience within your organization.
  • Broader Implications of AI: Explore how AI is reshaping the spread of disinformation and recognize the warning signs to proactively protect your brand.

Facts & Figures

Speakers

Simon Paterson MBE

Edelman

Agenda

Partners

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Want This Program for Your Team?

This program can also be delivered as a tailored in-house training for your organization. We adapt the content to your industry, objectives, and level of maturity, focusing on real challenges your teams face and the decisions they need to make. In-house formats allow your people to align on a shared approach, work through relevant scenarios, and build skills they can apply immediately.

If you’re exploring an in-house option, tell us a bit about your team, priorities, and timing, and we’ll recommend the right format.

Contact us about in-house training

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