Donald Steel- Crisis Communications Workshop
About the Event
Facts & Figures
Speakers
Agenda
08.00 Registration And Morning Coffee
08.30 Opening Session: A Real Life Crisis Scenario
09.00 Analyzing The Importance Of Reputation And Reputation Management: What is reputation?
- Building trust
- Case studies of good and bad examples of reputation management
- Building trust
- Case studies of good and bad examples of reputation management
10.00 Writing A Crisis Plan: The Role Of Executives
10.30 Key Principles Of Crisis Management: Writing A Crisis Statement
11.00 Networking And Refreshment Break
11.30 Managing The Media
This segment will include key tips in managing the media, giving broadcast interviews and the essentials of organizing a good press conference
This segment will include key tips in managing the media, giving broadcast interviews and the essentials of organizing a good press conference
13.00 Lunch For Speakers And Delegates
14.00 Interactive Crisis Simmulation
- Participants will be divided into groups and each group will select a spokesperson who will be interviewed on the particular crisis situation. As the crisis develops, other spokespeople will be taken.
- The simulation will also include a press conference where the spokespeople have to answer journalist questions.
- Participants will be divided into groups and each group will select a spokesperson who will be interviewed on the particular crisis situation. As the crisis develops, other spokespeople will be taken.
- The simulation will also include a press conference where the spokespeople have to answer journalist questions.
17.00 End Of Workshop
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