Welcome to the seventh (and biggest edition) of Canada’s leading PR event!
Why attend?
With 30+ industry leading speakers, over 5 hours of engaging discussions, electrifying keynotes on the most important global PR trends and interactive networking with over 200 Canadian PR professionals, attending the Global PR Summit Canada 7 will help you gain valuable insights on the trends, challenges and opportunities in Canada’s communications industry.
Key themes of the Summit:
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Senior Vice President, Public Affairs and Communications, Central Canada, Leger
08.30 Registration and Morning Coffee
09.30 Opening Remarks by Vincent Power, APR, FCPRS, CPRS National Board President
09.40 Adjust Your Crisis Communications Strategy for the New Reality
Shaila Manyam, Executive Vice President and Managing Director, Corporate and Public Affairs, BCW Global
10.20 The Importance of Communicating Your Purpose and Encouraging Consumers to Join Your Mission
Solenne Marchal Lafeytaud, Chief Corporate Affairs Officer, L'Oreal Canada
Moderated by Ashalee Mohamed, Vice President, Sales and Commercial Head of Canada and LatAm, Cision
11.00 Interactive Panel Discussion: What Keeps PR People Up at Night
Jennifer Stein, Senior Vice President, APEX Public Relations
Roanne Argyle, Senior Vice President, Corporate & Public Affairs, Argyle PR
Sheri Morgan, ABC, Senior Director, Global Communications and Engagement, PepsiCo Foundation
Alicia Pereira, Director of Communications, Ontario Centre of Innovation
Sandra Chiovitti, Director of Public Relations, SickKids Foundation
Reyhana Patel, Director, Communications and Government Relations, Islamic Relief Canada
Moderated by Vincent Power, APR, FCPRS, CPRS National Board President
12.00 Lunch for Speakers and Delegates
13.00 What Every Communicator Needs to Know About Inclusive Content
Prasanna Ranganathan, Diversity, Equity, Inclusion and Belonging Advisor and Consultant.
13.40 Interactive Panel Discussion: Diversity and Inclusion - How to Do It Right
Renee Weekes Duncan, Senior Vice President, Golin Canada & Co-founder of Code Black Communicator Network
Rohini Mukherji, Vice President, NARRATIVE PR & Co-creator/Co-host, ABCDEI podcast
Sozan Mirawdaly, Director, Corporate and Financial Communications, NATIONAL Public Relations
Farrell Hall, CHRL, Chief Inclusion Officer, 9 Story Media Group
Mubashira Nusrat Farooqi, PRovoke Media's Inaugural Young Changemakers Award Recipient, Colour Me PR Podcast Host, Senior Consultant at FleishmanHillard Highroad
Moderated by Stephanie McRae, Head of Diversity, Equity and Inclusion at Publicis Groupe Canada
14.30 Networking Break
15.00 Preparing for the Impossible: Crisis Communications in an Age of Cybercrime
Ashley Korte, Senior Director, Global Crisis Management, Equifax
15.40 Preparing Your Spokespeople For Crisis in the New Reality
Sarah Brown, Founder and Principal, Brighton Media and Former Director, Corporate Media Relations, Marriott International
16.20 End of Day One
09.00 Morning Coffee
10.00 The Power of Purpose: “Remodeling” Your Communications Strategy For the New Reality
Mary Lowe,Vice President, Public Affairs at Restaurant Brands International
10.40 The Art of Building: Creating a Communications Strategy in an Evolving PR landscape
Sheryl So, Product Communications Lead, Stripe
11.20 Interactive Panel Discussion: Attracting the Right Talent in a Disconnected Workplace
Gail Strachan, MCM, APR, Equitable Workforce Strategy Design | Culture Disruptor | Thought Leader | Co-Founder Antiracism in PR & The Ubora Network
Maliha Aqeel PMP, SCMP, MC, Founder and CEO, The Ideas Collective
Leanne James, HR Lead Canada, Weber Shandwick & Board Member, CCDI
Kathleen McDonald, Manager, Communications Manager, Peloton Interactive
Moderated by Lisa Covens, MA, CAIP, Senior Vice President, Public Affairs and Communications, Central Canada, Leger and CPRS National, Board Director and Secretary
12.00 Lunch for Speakers and Delegates
13.00 Why Storytelling Matters Now More than Ever
Andy Fuller, Director of Strategic Content, University of Notre Dame
13.40 Creating Deeper Online Relationships with Your Customers
Colleen Young, Community Director, Mayo Clinic Connect, Mayo Clinic
14.20 Networking and Refreshment Break
14.50 How Data is Transforming the PR Industry
Todd Grossman, Adjunct Professor , University of Connecticut & Former Chair, AMEC North America
15.30 Interactive Panel Discussion: 2023 Public Relations Predictions: Top Trends You Need to Know About
Jessica Savage, CEO, (MSL/North) Publicis Groupe
Amanda Alvaro, President, Pomp and Circumstance
Jay Webster, Chief Product & Technology Officer, Cision
Maxine McDonald, Vice President, MSL Global and Co-Founder & Chair, Code Black Communicator Network
Lisa Pasquin, President, Craft Public Relations
Brian Rosevear, Senior Vice President, Brand Practice, Edelman
Christine Faulhaber, Founder & CEO, Faulhaber Communications
Moderated by Michael Blackburn, President, IABC Toronto
16.20 End of Global PR Summit Canada 7
Sheraton Centre Toronto Hotel
Address: 123 Queen St W, Toronto, ON M5H 2M9, Canada
Phone: +1 416-361-1000
Sheraton Centre Toronto Hotel is situated in the very heart of Toronto near the much-maligned Toronto City Hall. Set close to the long-standing multilevel urban mall "CF Toronto Eaton Centre", this sleek venue has an a la carte restaurant as well as a sun deck, a shared lounge and a heated pool onsite.
The accommodation is within 17 minutes' walk of Ripley's Aquarium of Canada and 150 metres away from Osgoode Hall Courthouse. The city centre is within 5 minutes' walk away. Sheraton Centre Toronto Hotel is a short driving distance of Rogers Centre Multi-Purpose Stadium.
This hotel offers luxurious rooms equipped with lounge area, cable channels and high-velocity internet. They are fitted with king size beds, double beds and sofa beds and a pillow-top mattress, a down comforter and linens.
You can start the day with a free buffet breakfast served at the restaurant. Guests can enjoy American, Canadian and Irish meals at Quinn's Steakhouse within 5 minutes' walk of the property. The poolside bar on-site has its own a spacious terrace and a lounge. There is Osgoode tube station within 250 metres away. Sheraton Centre Toronto Hotel offers fitness classes and a spa therapy free of charge. Spa facilities include facials, sauna facilities and massage and you can also take advantage of fitness, fitness club and an indoor pool. This accommodation has a health club.
This program can also be delivered as a tailored in-house training for your organization. We adapt the content to your industry, objectives, and level of maturity, focusing on real challenges your teams face and the decisions they need to make. In-house formats allow your people to align on a shared approach, work through relevant scenarios, and build skills they can apply immediately.
If you’re exploring an in-house option, tell us a bit about your team, priorities, and timing, and we’ll recommend the right format.
Contact us about in-house training