Government Communications Boot Camp

Welcome to the Government Communications Boot Camp!

Benefits of attending:

• Master the latest trends in government communications in the age of authenticity.
• Build key messages and prepare senior public officials for major crisis.
• See how the City of Toronto responded to COVID-19 as a crisis unlike any other.
• Go behind the scenes of UK's government most ambitious international promotional campaign.
• Develop effective communications strategies and resources during dual crisis.
• Understand the importance of keeping people at the heart of your crisis response.
• Streamline communications to establish a strong identity and message.
• Create citizen-centric communications strategy.
• Design communications tactics that are digital and open by default.
• Foster meaningful, two-way, communication and engagement.
• Use content strategy in your strategic communications.
• Redefine reputation management in government communications.

The Government Communications Boot Camp will provide PR professionals working for the government and public sectors, the opportunity to share lessons learned from the COVID-19 pandemic and discuss the future of government communications in a post-COVID world.