The Marketing Kingdom Cairo 4 will be the place where 300+ marketing and social media experts come together to benchmark their strategies against the industry’s most forward-thinking initiatives and frameworks.
Remember, group rates start from 4+. Contact us today for more info.
With numerous C-suit speakers, as well as an unrivalled agenda targeting the most pressing topics in digital marketing; this is the most important marketing meeting in Egypt in 2018.
Our agenda will focus on:
09.00 Registration and Morning Coffee
10.00 Welcome Remarks
10.15 Develop A Cohesive Strategy To Making A Mobile-First Shift
Ian Manning, Head of Agencies, MENAP, Facebook
10.45 Smarter Marketing In The Artificial Intelligence Age
Peter DeBenedictis, CMO, Microsoft
11.15 What Is The Next Big Thing & What’s Worth Investing In? Harnessing Emerging Platforms & Innovations On Social Media Today
Tom Webster, Global Social Media Strategy Manager – Retail, Lubricants & Motorsport, Shell
11.45 Interactive Discussion with Speakers and Delegates
12.15 Lunch for Speakers and Delegates
13.15 Millennial 2020: By 2020 Over Half The Workforce Will Be Millennials – Is Your Company Ready?
Adam Clyne, CEO, Coolr (Partner of Workplace by Facebook)
13.45 Influencer Marketing in 2018: What Works, What Doesn't?
Alex Malouf, Corporate Communications Manager, Arabian Peninsula, P&G
14.15 Interactive Discussion With Speakers and Delegates
14.45 Networking and Refreshment Break
15.15 Interactive Panel Discussion: What Today's Marketers Actually Want from Agencies? Moderated by Hesham Shata, CEO of Innovlutions Digital Solutions
Khaled Shokry, PR & Communication Manager, OPPO Egypt
Heba Barakat, Marketing and Customer Experience Senior Manager, General Motors Egypt
Ahmed El-Nakeeb, Senior Marketing Manager, Egyptian Resorts Company - Sahl Hasheesh|
Juan Fuentes Fernandez, LaLiga Global Network Delegate in Egypt
Sarah Farouk Ibrahim, Director of Marketing & Corporate Relations, Attijariwafa bank Egypt
16.15 End of Day One
09.30 Morning Coffee
10.15 Opening Remarks
10.30 The Power Of A 'Real-Time' Content Marketing Strategy
Carla Maalouly, Head of Business Marketing, Twitter MENA
11.00 Crafting Brands for Life in A Connected World
Asad ur Rehman, Director Media and Digital Transformation, North Africa & Middle East, Unilever
11.30 Successfully Creating Campaigns With a Clear and Impactful Purpose
Zayna Aston, EMEA Communications and Public Affairs, YouTube
12.00 Interactive Discussion with Speakers and Delegates
12.30 Lunch for Speakers and Delegates
13.30 Learning Content Marketing from Movie, TV and Political Content Creators
Tahaab Rais, Regional Head of Strategy Office & MENA Director – Truth Central, FP7/MCCANN MENA
14.00 Using Social Listening Intelligence To Drive Brand Strategy: The Power and The Perils.
Natasha Ighodaro, Digital Strategy Director, Newslab, J. Walter Thompson Worldwide
14.30 Understnading the Current Digital Trends in the MENA Region and Implementing Them in Your Marketing Strategy
Ramy Riad, VP Business Development, Connect Ads
15.00 Interactive Discussion with Speakers and Delegates
15.30 End of Marketing Kingdom Cairo 4
Royal Maxim Palace Kempinski Cairo is a 5-star hotel that offers luxury accommodations in the center of Cairo. It features an all year-round outdoor pool, a palatial inspired courtyard, and a modern fitness center. Cairo International Airport is a 15-minute drive away.
Every elegant room comes with a flat-screen TV and a seating area to relax in after a busy day. Rooms have views of the pool, garden or courtyard. Each room includes a private bathroom with a bath or shower, bathrobes, slippers and free toiletries.
Guests can enjoy a wide array of culinary delights at one of the 9 restaurants and bars. All day snacks and refreshments are also served at the Royal Club Lounge.
This program can also be delivered as a tailored in-house training for your organization. We adapt the content to your industry, objectives, and level of maturity, focusing on real challenges your teams face and the decisions they need to make. In-house formats allow your people to align on a shared approach, work through relevant scenarios, and build skills they can apply immediately.
If you’re exploring an in-house option, tell us a bit about your team, priorities, and timing, and we’ll recommend the right format.
Contact us about in-house training
