The Marketing Kingdom is back to Zagreb with presentations by the world's leading marketing gurus. Get your ticket today and master social media and marketing with the help of our marketing leaders from Spotify, SAP, Oracle, Coca-Cola and Airbus. Seats are limited!
Marketing Kingdom Zagreb 3
Day One
27th March 2014
09.00 Registration And Morning Coffee
10.00 Chairman’s Opening Remarks
10.15 The Power Of Partnerships In Marketing
Brian Dresher, Senior VP Business Development, Mashable
10.45 The Secrets Behind Developing Successful Sales, Marketing And Brand Partnership Programmes
Jonathan Forster, General Manager And General Manager Ad Sales Europe, Spotify
11.15 Interactive Panel Discussion On Marketing, Social Media And Partnerships With Mashable And Spotify
11.45 Networking And Refreshment Break
12.15 A Different Way Of Marketing: Challenges And Thrills Of Selling Aircrafts
Xavier Burgat, Head Of Corporate Marketing, Airbus
12.45 Digital Strategy 2014: Technology Strategies To Consider
Oliver Kempkens, CEO, Adapt or Die
13.15 How Social Networks Will Change The Life Of Marketeers ...For The Good Or The Bad
Karim Moknachi, VP Marketing – ECEMEA, Central and Eastern Europe, Russia, Oracle
13.45 Interactive Panel Discussion On The Role Of Social Media In Marketing With Airbus, Adapr or Die and Oracle
14.15 Lunch For Speakers And Delegates
15.15 Integrating Social Media In All Aspects Of Your Business: From Google Hangouts, GIFs To Bigger Sales
Katie Morse, Social Media Manager, Billboard
15.45 Re-Booting Your Marketing Organisation To Embrace Digital And Drive Sales
Paul Randle, Head Of Digital (Decorative Paints), Akzo Nobel
16.15 Interactive Panel Discussion On How Digital Can Drive Sales With Billboard And Akzo Nobel
16.30 End Of Conference Day One
Marketing Kingdom Zagreb
Day Two
28th March 2014
09.00 Morning Coffee
10.00 Chairman’s Opening Remarks
10.15 Content And Connections: Engaging With Consumers, Customers And The Community
Ania Jakubowski, General Manager Poland And Baltics, Coca-Cola
10.45 The Use Of Mobile Technology In Your Marketing Campaigns: Can They Bring Revenue?
Greg Williams, Executive Editor, Wired Magazine
11.15 Interactive Panel Discussion On Experiential Marketing With Coca-Cola And Wired Magazine
11.45 Networking And Refreshment Break
12.15 Developing A Brand Strategy On A Tight Budget
Anca Westley, Marketing Director, Masdar
12.45 Making The Global Platform, Locally Relevant
Martina Misheska, Senior Brand Manager HEINEKEN, Brau Union Austria
13.15 Interactive Panel Discussion On Marketing And Budgeting With Masdar And Brau Union Austria
13.45 Lunch For Speakers And Delegates
14.45 Regional Interactive Panel Discussion
Global Strategies Matter But How Do We Implement Them With A Local Budget
Sanja Cengic, Marketing And Corporate Communications Director, NOVA TV
Ivana Galic (MCO), Head of Marketing Communications, VIPnet d.o.o
Marinka Akrap, Marketing And Communications Director, Podravka
Tomislav Grubišić, CEO, Degordian
15.30 Closing Keynote
Finding The Right Approach For Marketing: Doing Epic Work That Makes People Love You Instead Of Change The Channel
Ricc Webb, Head Of Social Media Experience, Nokia
16.00 Chairman’s Closing Remarks
16.15 End Of Conference
This program can also be delivered as a tailored in-house training for your organization. We adapt the content to your industry, objectives, and level of maturity, focusing on real challenges your teams face and the decisions they need to make. In-house formats allow your people to align on a shared approach, work through relevant scenarios, and build skills they can apply immediately.
If you’re exploring an in-house option, tell us a bit about your team, priorities, and timing, and we’ll recommend the right format.
Contact us about in-house training
