Virtual PR Trends Boot Camp

Dear Friends,

Featuring cutting edge case studies by PR and communications experts from the US, Canada, Europe and the Middle East, attending our two-day online Boot Camp will help you adapt your PR strategy to communicate effectively during COVID-19.

Please note this Boot Camp is limited to 100 participants only!

Welcome to our first Virtual PR Trends Boot Camp.

Why register?

• Find out when, how and with what type of information to approach the media as well as employees, customers, and other stakeholders in the age of coronavirus
• See what content and campaigns still apply to your audience — and which need to be put on the back burner until the dust settles
• Understand what PR pros need to know about fake news and conspiracy theories in the time of COVID-19
• Revise your staffing structure for COVID-19 work
• Successfully craft your media relations strategy for local and regional media vs. national and international media
• Redesign your staffing plan to account for the furloughs
• Develop core messages for crisis communications
• Craft appropriate media relations strategies in an aggressive environment
• Understand how to leverage social media for effective crisis management and damage control
• Master the latest trends in PR measurement and analytics