Ian Manning

Facebook

Head of Agencies Middle East, North Africa & Pakistan

Ian has 20 years experience working in Media and Marketing, having held senior positions in both Agencies and Media Owners in the UK, South Africa and Dubai including both global and local roles. Ian was recently responsible for the commercial launch of Instagram in MENA and is currently leading Facebooks Agency team across the region.

Scott Hicks

Facebook

Former Client Partner

Scott is trilingual (English / Arabic / French) General Management, Marketing and business development executive who builds long term brand value and identifies key business drivers for growth. He executes with a focus on brand strategy, financial objectives and organizational culture. International experience in both mature and developing markets, with an emphasis on blue chip and entrepreneurial startup brands. His pecialties include: Brand and Marketing strategy, Strategic Business Unit General management, P&L,Start-up operations, online Branded Entertainment, Social Media, Broadcast Media Management, and Business Development.

Hussein Freijeh

Yahoo!

Managing Director

Hussein Freijeh is the Managing Director of Yahoo Middle East, Africa, and Turkey,, leading the commercial and managerial aspects of the business in the Middle East and Africa region. Before Yahoo acquired Maktoob in 2009, and during his tenure at Maktoob, Hussein was instrumental in establishing the startup’s renowned sales portfolio to grow the Maktoob Sales Operations into the forefront of media companies in advertising spend and market share. At Yahoo Maktoob, Hussein has been a driving force behind the company’s market leadership in digital advertising and the introduction of innovative products that bring the best in digital technology, creativity, and measurement to advertisers in the Middle East. He is one of the key industry players driving the shift to digital and contributing to the growth of the Internet advertising market across the region. With over 10 years of sales and media experience, Hussein is a frequent speaker and panelist. He holds a BSc in Computer Science from the Lebanese American University.

Khaled ElAhmad

DigiArabs

Social Media Consultant & Trainer / Founder

A US/Jordanian Social Media Certified Strategist with the ability to translate concepts into strong social media campaigns. Managing Zain Jordan Social Media team of 10 since 2012 and before that served as the Digital Media Director for the Jordanian Government, where he managed social media for the Prime Ministry. Also consulting with leading brands in the region on creating their brand presence online and training Social Media Management, Content Marketing, & Personal Branding in-house and in public workshops. Listed as top 100 most influencer Arabs on twitter in 2012. Co-founded Amman Tech Tuesday which is a monthly conference catering for startups and entrepreneurs. Winner of Top Content Curator Award in 2012, Klout Hero Award in 2014 and most recently Top Social Media Trainer in the Middle East.

Antoine Caironi

Twitter

Client Partner

Alper Eroglu

Unilever

Marketing Director, Home Care, Turkey

Hussein Dajani

Nissan

General Manager - Digital and Customer Experience (CX) Transformation - Africa, ME, Turkey, & India

Hussein has over 18 years of solid holistic Omnichannel Marketing Communication experience in the space leading and building seamless Phygital Customer Experience Journeys within multinational agencies (JWT, Leo Burnett, and TBWA) and Fortune 500 companies (Virgin Mobile, Red Bull, Nissan Motor Co.), across the Middle East, Africa, Turkey and India region.
After a 2 years stint with hug digital, as its Chief Digital and Operating Officer, which he grew exponentially till he lead to its sale to WPP, Hussein joins Nissan Motor Co. as General Manager Digital and Customer Experience for Africa, Middle East, India, and Turkey, for Nissan and Datsun brands, to be responsible for its Digital Transformation. Furthermore, Hussein plays an active role in the advisory council of the World Marketing Congress, as a Director with the Customer Institute, and as an expert advisor in ISMA (International Social Media Association).
 

Noha Bashir

Facebook

EMEA Team Lead, Blueprint Training

Noha currently leads the Blueprint Training team at Facebook in Dubai. Previously, she was Director of Digital and Social Marketing for CEMEA (Central Europe, Russia, and Middle East & Africa) at Visa. Prior to joining Visa, Noha worked at Proximity/BBDO based in Dubai, where she led the Social Media Department and managed clients such as Visa, Dubai Tourism Authority, #MyDubai Initiative, Axiom Telecom accounts, among others. Before relocating to Dubai In 2011, Noha worked at BBDO Egypt as Public Relations and Public Speaking specialist for 3 years. Noha was also a television presenter at Egypts Channel 1, broadcasting worldwide. Noha has extensive knowledge in digital first strategies, online Influencer engagement and content creation & ignition.