About the Event
Welcome to the second edition of the Marketing Kingdom Malta!
5 quick reasons to book your ticket now for Malta's most innovative marketing event in 2020:
- Spend a day surrounded by some of the most stimulating and forward-thinking people in the world - the instant cure to a creative burnout.
- Our inspirational speakers have worked and developed marketing strategies for some of the world's leading brands
- Get smarter. Discover new ideas and trends for your sector and leave the event with incredible insights that will inform your business in the future.
- Be exposed to new ways of approaching your work and your brand, and learn from the incredible stories each speaker has to tell.
- The Marketing Kingdom Malta will inspire and motivate you, and will provide you with a world-class education in marketing and social media
Facts & Figures
- The first ever edition of the Marketing Kingdom was held in Belgrade, Serbia in October 2011.
- In 8 short years, the Marketing Kingdom has been hosted in 16 different countries including Azerbaijan, Croatia, Turkey, Georgia, Qatar and Bahrain.
- The first ever North American edition of the Marketing Kingdom was held last October in Vancouver. In 2019, Edmonton hosted the second edition.
- Last year's Marketing Kingdom Malta hosted 12 speakers from some of the world's leading brands.
Karen Carter International Advertising Association UK Chapter - IAA UK
Patricia Yates Visit Britain
Victoria Ryan Initiative UK
Joshua Patridge Flipboard
Jesse Ringham Serpentine Galleries
Robin Hamman Senior Consultant: B2B and Corporate Digital & Social Media, Battenhall
Maksimilian Kallhed The Pop Up Agency
Abraham Abbi Asefaw The Pop Up Agency
Anne Nosko Diageo
Anna Potanina Google
Leonardo Piumi Philips
Registration and Morning Coffee
Opening Interactive Workshop: You Only Need 48h To Solve A Marketing Problem
The Pop Up Agency is a creative agency, known for travelling the world and solving marketing communications problems within 48h. They have worked with clients such as Facebook, Coca Cola, KLM, Adidas and T-Mobile. They have developed a creative process that enables you to go from problem to solution in only two days. They want to inspire PR professionals to open up their eyes for a different way of working and plant a seed for a new industry movement.
Maksimilian and Abraham from The Pop Up Agency
Content is King but distribution creates the Empire
Joshua Partridge, VP International, Flipboard
Lunch for Speakers and Delegates
Creating More Successful Content Based on Data
Leo Piumi, Creative Producer, Philips
Tools and Tactics to Optimize Your Content Marketing
Victoria Ryan, Associate Director, Content Partnerships, Initiative UK
What’s Your Story? The Power of Content and Brand Narrative
Jesse Ringham,Head of Content, Serpentine Galleries
Social Media for Grown Ups - How to Gather and Sort Insights When Building Strategic Programmes Targeting Professional Audiences
Robin Hamman, Award Winning Creative, Digital & Content Strategist
Networking and Refreshment Break
Test, Learn, Change: Learnings from 600+ UX audits by Google
Smartphones are now ten years old and they gave us superpowers: to get exactly what we want, instantly and effortlessly. How do you ensure your web experience meets your users expectations and your goals? UX design, of course. Join Google as they share best practices for mobile web UX. This session will answer why we are all experiencing problems when we look into data, why we need to change our company culture in order to succeed on mobile, and what practical things your company can try.
Anna Potanina, Mobile User Experience and Conversion Specialist, Google
Building A Strong Country Brand: Marketing And PR Methods That Work
Patricia Yates, Director, Strategy and Communications,Visit Britain
Case Study: Why Your Brand Voice Matters
Anne Nosko, Director - Culture, Media & Futures, Diageo
How to Ensure Marketing Plan Execution
Karen Carter, Chairwoman, International Advertising Association UK Chapter
Closing Discussion and
End of Marketing Kingdom Malta 2
Intercontinental Hotel Malta, St. Julian’s, Malta
InterContinental Hotel Malta proudly opened its doors to the public on the 18th January 2003. Throughout the years the hotel has been true to its vision of becoming the Mediterranean’s leading hotel of distinction, while continuing to define new luxury on the Maltese Islands.
This desire for excellence has led to a constant evolution amongst the many innovative products and services that the hotel offers to its guests. It is with the exceptional comforts of Club InterContinental lounge, the understated elegance of our refined Highline Suites and the grandeur of InterContinental Arena Conference Centre that one sees these ideals demonstrated to perfection. However, it is with each and every one of our truly dedicated staff that this vision is brought to life for all those passing through our doors.